Rapper Cardi B is using her recent pregnancy to get into the lucrative weight-loss game by promoting a detox tea on Instagram. It’s all part of a slick marketing campaign that has enlisted a number of celebrities, including Demi Lovato, Kylie Jenner and even right-winger Sarah Palin.
Many celebrities fail to disclose they are being paid to promote products to their legions of fans.
Kylie Jenner was called out by many of her fans for promoting Teami Blends detox program on social media, claiming it got rid of her tummy bloat like “magic.”
She reportedly received $1 million to tout the laxative-laced drink, according to London’s Daily Mail.
The detox drinks, which have been growing in popularity, are attempting to piggyback on health claims about black and green teas, which are known to be rich in antioxidants that help fight disease.
Detox teas have additional ingredients that are supposed to help remove impurities from your body. But in almost all cases, those ingredients have little or no effect. In some cases, they can cause damage to your system, according to nutritionists.
Blows my mind that Kylie Jenner is the billion dollar baby but still out here hustling’ fit tea on instagram.
— kenny from the block (@kennyfromda403) July 31, 2018
Cardi B, real name Belcalis Marlenis Almanza, posted a photo on Instagram posing with a bottle of Teami deox tea. She claimed it helped her drop her weight following the birth of her baby.
Makers of detox teas also claim they can make you feel more energized and reduce belly bloating. That’s why many detox teas contain a laxative. Some also contain caffeine. But expert say they are more likely to cause dehydration and constipation.
Adena Neglia, a registered dietitian at Brown & Medina Nutrition Center in New York City, says the human body is already equipped with the ability to detoxify your system through the liver and kidneys.
The liver metabolizes proteins and fat while the kidneys filter out bacteria and help flush excess fluid.
“The majority of the weight you lose is body fluid so not only do you risk becoming dehydrated but, once you go back to eating normally, the weight you lost is quickly regained,’ she told London’s Daily Mail.
Teami co-founder Adi Arezzini told CNN that all ingredients are !00 percent plant based and 100 percent natural. They include such additives as Lemon grass, oolong tea, peppermint leaf, ginger root, lotus leaf, goji berry and roselle.
But detox teas are not regulated by the federal Food and Drug Administration, so there is no way to for sure what’s in a product or in what strength.
Last April, Demi Lovato hyped the Teami Colon Cleanse on Instagram. Among the dubious health claims, it’s supposed to rid the body of “unwanted toxins, strengthens your immune system and boosts metabolism.”
But most active ingredient appears to be the senna leaf, a powerful, FDA-approved laxative that is often used to clear the bowl before colonoscopies.
“Senna leaf causes a bowel movement so once you ingest it, you have to use the bathroom,” said Neglia. “Long-term use of it can also cause your colon to become dependent on it to produce a bowel movement.”
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